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PLNT

PLNT

High conviction

Planet Fitness, Inc.

Consumer Cyclical · NYSE

$4.5B mkt cap

Brief updated Today

Planet Fitness, Inc., encompassing its various holdings, develops and oversees fitness facilities operating under the Planet Fitness brand. The company's business model is organized into three distinct divisions: Franchising, Corporate-Owned Locations, and Equipment Sales. Its Franchising division m

Decifer Research·Data summary

PLNT is a high-conviction name in consumer_retail

PLNT sits at the intersection of key themes currently active in the market. The scoring engine rates it high based on how well the active market forces line up with its business, plus available fundamental data. Financial metrics and analyst consensus provide additional context.

Why now

The market forces active right now are aligned with the company's core business exposure. The timing reflects the intersection of theme strength and available catalyst data.

Key risks

Data availability limits full scoring across all dimensions. Market forces can reverse rapidly; theme exposure does not guarantee the price follows. Fundamental valuation data may not reflect the most recent quarterly results.

What to watch

Monitor conviction score changes, especially the macro and analyst dimensions. Earnings guidance updates and analyst consensus shifts are the primary near-term catalysts.

28High conviction Conviction
macro
25/25
analyst
22/38
momentum
5/20
forward catalyst
0/15
valuation
11/23
highs
-12/12
news catalyst
-6/12
options flow
10/12
peer network
0/8
counter thesis
0/3
Key financials
Revenue growth (YoY)2189.0%
Gross margin4256.0%
Operating margin2965.0%
Net margin1652.0%
P/E ratio19.4x
Return on equity-6935.0%
FCF yield602.0%
Debt / equity-6.0x
EV / sales5.0x
Valuation
Analyst consensusBUY
DCF fair value$104
Next EPS estimate$0.79
Theme exposure
Consumer & RetailDirect

Planet Fitness, Inc. operates in leisure. That places it inside the Consumer & Retail story.

Macro context
Risk-on rotation underway

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Analyst intelligence
20 Buy8 Hold0 Sell
Earnings intelligence

Earnings surprises

+17.5%

2026-05

+5.1%

2026-02

+8.3%

2025-11

+8.9%

2025-08

-4.1%

2025-05

Generated Mon, 03 Aug 2026 18:07:04 GMT by Decifer intelligence engine. For informational purposes only — not investment advice. Decifer Intelligence Hub.